39 Marylebone High St, London W1 0207 486 5278

Situated within the unique mix of eclectic boutiques and specialists of Marylebone Village, the ASH store offers a new and exciting shopping destination at which to view and purchase the widest available selection of the ASH signature styles.

With a 700 sq.ft. sales area, this first ASH store worldwide is very shortly to be joined by sister stores in Paris, New York, Milan and Shanghai.

The innovative store concept combines contemporary features with a vintage design to create a comfortably chic yet retro ambience. A "travel" theme is used as a metaphor for the ladies main line collection whilst large speaker like shelf displays make use of a "music" theme to highlight the sports collection for women and men.

Utilizing fine leather, glass and steel fittings, the store interior uses visual merchandising techniques to ensure an exclusive and intimate shopping experience to match the distinctive lifestyles of its customers.

Next to a wide selection of ASH footwear, bags and accessories, the store is also home to limited edition products and capsule collections that are exclusive to the concept store.